Audio-Technica VM740ML

MWalt

Active Member

MWalt

Active Member
The AT OC-9 is surely a nice cart. I am thinking about trying the AT-ART9XI next, but I want to get my room treatments in and adjusted first.
 

Dan

Peanut Head
I may sell my second unused AT OC-9 and try something different for my next cart.
 
Last edited:
I wholeheartedly agree! I have the VM540ML, which is one step down from the 740ML. Both use the same stylus, and I believe the generator is also the same. The 540ML has a plastic body, whereas the 740ML has a metal one.

I think it’s the best sounding MM cartridge I’ve heard, and it has held its own against MC’s as well. It just has a really pleasant, detailed yet not fatiguing sound. One thing to note is, the lower the capacitance, the better (100-200pf). If you use it with interconnects and/or a phono stage of high capacitance, you may find it too bright.

Another thing to note is that these are relatively high compliance cartridges, and they likely won’t do so well on medium-high to high mass tonearms. The SL-1200MK2 tonearm is 12g with the stock headshell, which is slightly heavier than ideal for these cartridges. The resonance for the VM540ML ends up being around 7Hz, which is on the low end of acceptable. Even though it’s not a perfect match in that regard, I find that it still sounds excellent and tracks very well. It may sound even better on a lower-mass tonearm, such as the EPA-500 or Infinity Black Widow. The 740ML metal body is 1.9g heavier than the 540ML plastic body, so you may want to go for the latter if not using it on a lighter arm.

For anyone interested in it: using the code TIM2020, you can get 15% off on Audio-Technica’s website. It can take them a week to ship things out, though.

Ben
 
Last edited:

MWalt

Active Member
I wholeheartedly agree! I have the VM540ML, which is one step down from the 740ML. Both use the same stylus, and I believe the generator is also the same. The 540ML has a plastic body, whereas the 740ML has a metal one.

I think it’s the best sounding MM cartridge I’ve heard, and it has held its own against MC’s as well. It just has a really pleasant, detailed yet not fatiguing sound. One thing to note is, the lower the capacitance, the better (100-200pf). If you use it with interconnects and/or a phono stage of high capacitance, you may find it too bright.

Another thing to note is that these are relatively high compliance cartridges, and they likely won’t do so well on medium-high to high mass tonearms. The SL-1200MK2 tonearm is 12g with the stock headshell, which is slightly heavier than ideal for these cartridges. The resonance for the VM540ML ends up being around 7Hz, which is on the low end of acceptable. Even though it’s not a perfect match in that regard, I find that it still sounds excellent and tracks very well. It may sound even better on a lower-mass tonearm, such as the EPA-500 or Infinity Black Widow. The 740ML metal body is 1.9g heavier than the 540ML plastic body, so you may want to go for the latter if not using it on a lighter arm.

For anyone interested in it: using the code TIM2020, you can get 15% off on Audio-Technica’s website. It can take them a week to ship things out, though.

Ben
At the moment I am using a Lounge Audio LCR III phono stage and Morrow Audio MA-3 cables which it seems to do well with. I am not so sure I have the best numbers for resonance with the JVC QL-7 it is currently paired with, but my ears like the combination. I was using a Denon DL 103 LCII with an aluminum cantilever and hyperelliptic stylus that it sounded great with and I still haven't decided which I like better. That surprised me in its own right. I originally bought the VM740ML for my second deck (Technics SL-Q2) that it sounded really nice with so I figured that I would try it on the better TT just for funz. Pleasantly surprised with the results!

*Note* When I calculate resonance I get 8hz with the Victor tonearm and VM740ML.
 
Last edited:
Top